New tool for clinic long-term Parkinson’s disease drug research.

Discovery & Strategy, UX Design, UI Design
Category
Pharma
Product
Internal tool
Type
Enterprise
Year
2020
Special credits
Jarosław Marczak

The goal of this project was to design a user-friendly, scalable system tailored to the needs and workflows of doctors conducting long-term research on treatments for Parkinson’s disease. This new system aimed to simplify data collection in research and treatment centers across Europe, ensuring that specialists could document patient visits efficiently while maintaining high research standards. Parkinson’s disease is a progressive neurological disorder that primarily affects movement, often beginning with mild tremors that escalate over time. Given the complexity of managing long-term treatments and tracking patient progress, researchers and clinicians needed a digital tool that could streamline documentation, reduce manual errors, and improve accessibility.

My role

As a Product Designer, I played a crucial role in shaping the platform from conception to execution. My responsibilities included:

  • Leading the discovery & strategy phase, including competitive analysis, user personas, and in-depth interviews with medical professionals
  • Designing the information architecture and creating wireframes to ensure logical and efficient workflows.
  • Overseeing interface and visual design, ensuring usability and clarity for users with varying levels of technological proficiency
  • Developing a comprehensive style guide to maintain design consistency
  • Conducting usability testing with patients and medical professionals to validate the effectiveness of the system

Outcome

85
System Usability Scale (SUS)
↑ 120%
Usable datasets per year
94%
Task completion success rate
↓ 25%
Documentation errors
↓ 30%
Reduction in manual data cleaning time

The development  was completed within three months. Throughout the process, we continuously refined our approach, adapting to feedback and prioritizing real-world usability over theoretical design concepts. The system:

  • Has streamlined data collection for Parkinson’s disease research, reducing reliance on outdated manual tracking methods
  • Applied strict visual hierarchy and design consistency to improve navigation and comprehension
  • Improved documentation process is expected to enhance long-term treatment strategies, paving the way for more effective management of the disease

The challenge

Creating digital tools for the medical field is particularly challenging due to the limited access to benchmarks, users (specialists and patients), and documentation. Through initial research, we discovered that most specialists relied on Excel spreadsheets, paper notebooks, or personal tracking systems to log patient data. These inconsistencies made data retrieval cumbersome and increased the risk of errors.

Flexibility in data entry

Standardize data entry while allowing flexibility for different research methodologies.

Target audience

Ensure a high level of usability, even for doctors unfamiliar with modern digital tools.

Device compatibility

Work seamlessly across different devices, including old desktop monitors and mobile tablets, given the outdated equipment in many clinics.

Solution & approach

Understanding physician needs

To ensure our solution aligned with real-world workflows, we collaborated with medical consultants to create detailed user profiles representing a diverse range of physician behaviors and preferences. These profiles helped us map out the pain points, motivations, and goals of our target users. We conducted ongoing interviews and feedback sessions with specialists to refine our approach. Early analysis revealed two possible system architectures, leading us to run usability tests to determine the most effective design direction.

Prioritizing usability

Given the time-sensitive nature of a physician’s work, we designed the system to be quick and intuitive, ensuring that data entry would not disrupt daily operations. Throughout the design process, we consistently evaluated usability by asking critical questions:

  • How easily can doctors complete basic tasks, such as adding a new patient visit, on their first use of the platform?
  • Once familiar with the system, how quickly can they perform routine tasks?
  • If doctors return after an extended period, how easily can they regain proficiency?
  • How frequently do errors occur, and how easily can users recover from mistakes?

By continuously testing these factors, we ensured that the system would be intuitive, efficient, and easy to learn for medical professionals.

Designing for real-world medical environments

The visual design of the platform had to account for the realities of hospital and research environments, where outdated hardware and poor screen quality are common. To accommodate this, we:

  • Used high-contrast UI elements to improve visibility, even on older monitors.
  • Optimized font sizes for readability, particularly for older professionals.
  • Designed a mobile-friendly interface to support research staff working across different locations.

These design decisions ensured that the system would be accessible and effective for a broad range of users, regardless of their technical background.

Key learnings & reflections

Pharma is not just regulated - it’s layered

Designing for clinical research means complying with overlapping standards (e.g., GDPR, local medical data laws, ethical committee approvals). Beyond legal frameworks, each institution had its own governance procedures and digital infrastructure requiring flexibility in both rollout and design.

Progress over perfection

Designing for research often tempts teams into building "the perfect system." But launching with a usable core and iterating with feedback from real-world use enabled faster learning, better adoption, and ultimately stronger long-term impact.

Design must support variability, not force uniformity

Despite the goal of standardizing research data, we quickly learned that different centers had nuanced workflows. Designing a modular, adaptable system allowed us to strike the balance between structured data and local flexibility.